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About us

The Christmas Forest was founded in 1998 by Kelty Caston on a small site in Richmond. Now in our 17th year and with ten stores and an online service, we remain a small and independent family business committed to providing real, sustainable Christmas trees. That said, the Christmas Forest is London’s favourite independent retailer – or treetailer – of real Christmas trees.

About Us


Our carefully chosen trees are all prime quality, selected for health, shape and fullness. They are freshly cut, so they will last right through the Christmas season. They come from sustainable Christmas tree farms where every tree cut is replaced by a new one – and we work hard to buy as locally as possible to reduce tree miles.

We also have an ongoing partnership with Tree Aid, where, for every tree you buy from us, we plant a tree in the drylands of Africa through its projects, helping provide a livelihood to some of the poorest communities on earth. Last year, with your help, we smashed our target of planting our 100,000th tree in Africa. We are now well on our way to our next target or planting our 200,000th tree, having now planted just over 150,000 trees there!

As London’s favourite independent Christmas tree seller, we are able to negotiate excellent prices that we like to pass on to our customers.

For the quality – which is top grade – our Christmas trees are very reasonable and, as we strive to do every year, we have done our utmost to keep prices low again.